So we will learn in this article about the digital transformation failure rate and also, why this happen? Therefore, what are the things to remember to have a successful digital transformation?
Introduction About The Digital Transformation Failure Rate
The digital transformation is implemented in many various ways. So there are many different results in the process.
Moreover, every industry or company has a unique process that could alter the result. Such as, some companies use transformation.
Also, some are using it to build and improve their catalog. So there are many different ways of application.
However, to avoid being the one in the 70% of the failure rate of the digital transformation here are things to remember.
The Reason Of High Failure Rate In Digital Transformation
There is about a 70% of failure rate in digital transformation. But it can be avoided if you know what are things you should not do.
So here are the following:
- Do not have clear goals for the digital transformation
- Lack of expertise
- Internal resistance
- You ignore the customer feedback and experience
- Do not have a senior management
- The application of the digital transformation is too fast
- Behind in the other competitors
- Lack of understanding of customers needs
- Culture change is lacking
- Quality is not prioritize
So we will tackle some of it to be more knowledgeable in the situation.
Unclear Goals For The Digital Transformation
So the goals why you are applying the digital transformation should be clear. Such as what are your business goals and strategy to make it possible.
Also, after setting up a clear goal everyone who engages in the process must know and understands it.
Lack Of Partner Experts
Lacking expertise or partner professionals could lead to failure. Why? Because the process of digital transformation is long and a lot of things need to consider.
Your professional partners will help you and guide you in the following:
- Making priority in the initiatives that have a greater impact.
- Help you to gain the objectives you need.
- Lastly, they will help you to avoid delays and failures.
Support of each and everyone in the company is necessary. So does the resistance has a great effect.
It could bring down even the best strategy that you have. Though, it is normal that within the company they have fear about the changes.
That is why it is necessary to make them understand why the company needs to undergo such a process.
Lack Of Heart In Customer Experience
In the digital transformation process, your customer needs to be at the bottom of it. Or, you can say the center of it.
You start everything because of the reason that you want to give the best experience to your customer. Also, remember that your customer is the reason why your business is still alive.
Therefore, it is better to listen to their feedback whether it is positive or negative. So with that, you will able to make a good strategy and decision-making.